It’s Official! Algrowithm partners with Microtraction
We are thrilled to announce our partnership with Microtaction, an early-stage venture capital firm that backs and supports African tech entrepreneurs.
Over the past year, we at alGROWithm have built an incredible Growth Engineering Company, focused on blitzscaling African tech startups and SMEs. Our founder, Bili Sule is one of the leading Growth Engineers in Africa – helping many African startups in Nigeria, Kenya, Uganda, Ghana, and South Africa with growing substantial market share within a short period of time. Her past work includes leading growth as the VP of Growth Marketing at Jumia Nigeria.
She has helped startups like Kudigo achieve over 364% user growth and over 17,000 increase in monthly transactions within just 6 months, She has also supported Schoolable with setting up the growth infrastructure and launching their mobile app, acquiring over 3,000 app downloads within the first few weeks, through her engagement at Founders Factory Africa.
“There are too many instances where African tech startups creating real value are unable to thrive in the market, as they struggle with finding a path to scale. At alGROWithm, we have years of hands-on experience delivering tangible growth to some of the most promising tech startups in Africa. Now we are offering it as a service with partners like Microtraction, with a view to fuel the transformation of high-potential African startups, into global unicorns that transform the economy.” – Bili Sule
Microtraction is a tech-focused early-stage venture capital firm with a mission to accelerate Africa’s transition to a sustainable and developed economy. They do so by providing funding and support to Africa’s most remarkable and promising tech entrepreneurs at the earliest stages of their businesses.
“The goal of partnerships like this is to further bolster, strengthen and improve our value-add to our portfolio companies, by building out a network of specialized skilled service providers who will aid (and remain at the fingertips of) MT portfolio companies as they grow their businesses. In doing so, we also create an avenue for top talents in the ecosystem to give back to the community.” – Chidinma Iwueke.
With technology playing an increasingly critical role in every aspect of business and new tech startups springing up everyday, Microtraction recognizes the importance of supporting their portfolio companies in engineering growth as they scale.
The alGROWithm <> Microtraction partnership brings together deep skills, funding, technology development and deployment, growth modeling, growth experiments and hypothesis-driven by data & analysis, content marketing and talent sourcing to help support companies in the Microtraction portfolio.
We are thrilled and looking forward to supporting companies in the Microtraction portfolio, on their journey to becoming African unicorns.